ماذا تعني قنوات التسويق الموحدة “Omni-Channels”؟

????? ??????? ??????? ?? ??? ?? ????? ????? ??????? ?? ???? ????? ????? ????????. ????? “Omni” ????? ??? “??? ???” ?? ?????? ?????? ??? ??? ?????? ???????.

????? ???? ???? ?? ??? ????? ?? ???????? ?? ???? ?????? ?????? ????? ???????? ?? ???? ???? ?????? ???????? ???? ?? ???????? ?????? ???? ??? ???? ???????? ???? ???????? ???? ??? “??????? ????????”? ??????? ???????? ?????? ??????? ?? ?? ??? ???? ??????? ?????.

????? ??? ??????? ???? ???? ?????? ??? ????? ??????? ??????? ?? ????????????:

1. ??????
2. ?????? ?????????
3. ??? ???????
4. ???????
5. ???? ???????? ????????? REI?
6. ????????
7. ?????.

?? ????? ??? ????? ??????? ??????? “Omni-Channels” ?????? ??????? ????????? “Multi-Channels”?

• ????? ??????? ??????? ???? ?????? ????? ????? ???? ???? ??????? ????????.
• ????? ??????? ??????? ???? ???????? ??? ????????? ??????? ???? ?? ???????? ??? ??? ????? ??????? ?????????.
• ????? ??????? ??????? ?????? ??? ??????? ?? ?????? ???? ?????? ?????????.
• ????? ??????? ??????? ???? ?????? ????? ?????? ?? ????? ????????.

????????:

?? ????? ?????? ??????????? ???????? ??????????? ?? ?????? ??????? ??? ?? ??????? ?? ??? ???? ?? ????? ??? ???? ?????? ?????? ????? ???????? ?????? ??????? ??????? ????? ?? ????????? ?????? ????? ???? ??? ????? ?????? ?????? ???? ????.